Since its birth in 2004, the Hong Kong-based brand "JACOBSON" has been widely recognized and trusted by the hotel industry for its excellent product quality and unique design concept. Over the years, "JACOBSON" has been focusing on providing 4–5 star hotels with high quality room beddings, linens, cores and towels, etc. However, as the hotel industry is becoming more and more saturated, it started to look for new opportunities and challenges. In this process, the construction and development prospects of the Hainan Free Trade Port attracted its wide attention. This vibrant land is not only blessed with natural resources and favorable geographical locations, but also has unlimited development potential and business opportunities.
Therefore, "JACOBSON" decided to create a new sub-brand - SLAX in this hot land. SLAX not only inherits the excellent tradition and core values of JACOBSON, but also injects new elements and vitality. It aims to combine the unique style and experience of a hotel with a modern home, so that people of all ages and levels can enjoy a unique hotel-like living experience at home.
SLAX breaks away from the traditional concept of living at home and is committed to integrating hotel-like comfort and sophistication into home life. We understand that a quality sleep environment is crucial for everyone. Therefore, the bedding we provide not only focuses on comfort and practicality, but also strives for excellence in design and materials. We select high-quality fabrics with fine processing and unique design to create stylish, comfortable, and durable home textiles. Let consumers enjoy an elegant, healthy, and environmentally friendly sleeping environment while feeling the charm of high-quality life.
We believe that only by truly understanding consumers' needs and preferences can we create the most suitable bedding and other textile products for them. Therefore, we will continue to pay attention to market dynamics and consumer feedback, and constantly innovate and optimize product design and quality. At the same time, we also look forward to working with more partners to create a better future.
Product positioning: simple and elegant design style, white and the current popular color products, suitable for all kinds of people.
Price Positioning: Thin profit, fast market occupation, so that every consumer can buy good products at a good price.